2D Logo Animation Reel

A logo sting is a brand's whole personality compressed into a few seconds — and most brands ship a fade-in. This reel collects ident work where the animation argues for the brand instead of just revealing it.

Each sting starts from the logo's own geometry: what it implies about weight, direction and rhythm. Builds run in After Effects with hand-tuned easing — no preset curves — because at two to six seconds, easing is the design.

The reel spans tech, food and media brands, every piece delivered as a template the client can re-render across formats.